UpCircle Beauty, a family business, was launched by two siblings with a unique vision: to breathe new life into used coffee grounds by creating a skin scrub. Since their inception, they've upcycled over 350 tonnes of coffee grounds! Today, the UpCircle team has broadened their range of beauty products, each rooted in upcycled by-products sourced from various industries, such as farms and juice bars. UpCircle beauty products are crafted using over 98% natural, clean, and vegan ingredients, packaged in eco-friendly and plastic-free packaging.